CastaBlasta Applicant Database
Over the past 10 years, CastaSugar has built and maintains a pool of over 90,000 potential applicants based on new and existing television productions.
This isn't just names and emails ...
Applicant demographics (name, age, gender, postcode, ethnicity, occupation, show and casting interests, etc) are contained within a database that allows targeting.
The ability to target within this large database, enables us to narrow down with very specific criteria and tailor a message to your desired cast - and only attract the most relevant individuals to apply.
18-24 year old Females from regional Victoria, who are married and Australian citizens/permanent residents, interested in taking part in game shows.
Over 50 year old (all genders), Sydney metropolitan who are single and of lower socio economic status, who are interested in relationships.
We’ve quickly provided difficult to find applicants for productions including You Can’t Ask That, Catalyst among many others.
Criteria can be as complex or as simple as required to narrow or increase invite numbers.
Once we’ve determined your criteria, we build the segment and invite the applicants to apply with a branded email.
It's the most cost effective means to acquire applicants currently available.